How We Work

6 Simple Steps to AI-Driven Success

Through our bespoke consulting and training services, we determine the most effective way to empower marketing teams and professionals to unlock new levels of productivity and efficiency.

We guide you in integrating AI seamlessly into your marketing practices, allowing you to make data-driven decisions, automate repetitive tasks, and focus on what truly matters - creating impactful campaigns that resonate with your audience.

Our service is broken into 6 key stages, each applied differently to any business:

1. Audit

We kick-start our partnership by conducting a comprehensive AI Marketing Audit of your existing strategies, processes, and technologies. This in-depth analysis helps us understand your strengths, weaknesses, and untapped opportunities.

We’ll assess your data management practices, target audience profiling, automation potential, and AI integration readiness.

2. Strategy

Based on the insights gathered from the audit, we devise a tailored AI-driven marketing strategy that aligns with your business goals.

We work closely with your marketing team to outline a roadmap for implementing AI tools and methodologies effectively.

We focus on optimizing your marketing funnel, enhancing customer experiences, and leveraging AI-powered insights to make informed decisions.

3. Integration

With the strategy in place, we assist in the seamless integration of AI-powered tools into your marketing ecosystem.

From AI-driven analytics and personalisation engines to chatbots and predictive modeling, we guide you in adopting the right tools for your specific needs.

We ensure a smooth transition and provide training to your team to maximize the benefits of these new technologies.

4. Training

Knowledge is power, and we believe in empowering your marketing team with the skills to harness the full potential of AI.

Our customized AI training programs cater to various levels of expertise and address specific areas where your team seeks improvement.

We offer hands-on workshops, seminars, and online courses to equip your team with the latest AI techniques and tools.

5. Monitoring

Post-implementation, we monitor and analyze the performance of your AI-powered marketing initiatives.

Data-driven insights allow us to fine-tune strategies and make data-backed adjustments to improve overall marketing effectiveness.

Our goal is to help you achieve optimal ROI and sustainable growth through AI-driven marketing.

6. Support

Our partnership doesn't end with the training. We remain committed to your success, offering ongoing support and collaboration.

As AI technology evolves, we keep you informed of the latest trends and advancements, ensuring you stay ahead of the curve.

We are always just a call or email away, ready to assist you in any new AI-driven marketing endeavors.

What parts of my marketing team will you actually improve?

There’s a vast range of channels in the marketing mix that can be enhanced through AI, we can look at all, some or just one of them, and if you’re not sure just ask.

Marketing Channels

Want something a bit more bitesize?

Whether you don’t want to commit to a consultation service, or simply want to keep things simple right now, we can offer a half-day interactive workshop where we’ll educate, inform and equip your team to adopt AI in a meaningful way for your business.

Workshops are structured for a single half-day session, but if you want to break out teams by channel, seniority or location we can tailor something to your needs .